Flagship service
ChatGPT Ads management for businesses ready to grow.
Plan, launch, measure, and improve your ChatGPT advertising with SEOLinked—from campaign strategy and creative to landing pages and technical integrations.
Independent service. Account eligibility, market availability, feature access, policy review, inventory, and delivery are controlled by OpenAI.
Eligibility comes before media planning.
Self-service access is tied to an eligible business advertiser and supported billing country. The client creates and owns its advertiser account, completes any required verification and billing steps, and can invite agency users where supported. Creating an account does not guarantee every feature or campaign will be available.
The opportunity
Reach relevant decision moments without pretending the channel is search.
ChatGPT Ads are paid placements shown separately from ChatGPT’s independent answers. The format creates a new planning question: how should your offer, creative, landing page, and measurement work when relevance is informed by the context and intent of a conversation?
SEOLinked turns that question into a usable campaign system. We define the real customer situations the offer can help, shape clear creative, align the destination, and build measurement around the actions that matter.
What we will not promise
- Guaranteed approval, access, inventory, delivery, reach, spend, or performance.
- Exact-match keyword targeting or guaranteed placement against named conversations.
- Influence over ChatGPT’s independent answers, recommendations, rankings, or citations.
- Policy workarounds for restricted products, claims, categories, or markets.
The service
One campaign system, six connected workstreams.
Scope is shaped around the account, business model, market, landing-page maturity, data readiness, and internal team—not a generic channel checklist.
Eligibility and account readiness
Business, market, category, advertiser ownership, access, billing, verification, and policy-readiness review.
Campaign architecture
Objectives, budgets, schedules, locations, platforms, audiences, ad groups, context hints, and decision rules.
Creative development
Clear titles, descriptions, imagery direction, variations, review criteria, and an honest test backlog.
Landing-page alignment
Message continuity, page hierarchy, proof, friction, accessibility, speed, and conversion-path recommendations.
Conversion measurement
Event design, browser and server-side implementation options, consent, event IDs, deduplication, validation, and monitoring.
Optimisation and reporting
Delivery and outcome review, diagnosis, prioritised changes, decision logs, and transparent reporting limits.
Context-hint strategy
Describe relevance. Do not manufacture targeting precision.
Context hints help OpenAI understand products, situations, or needs that may not be obvious from an ad or landing page. They are written as clear, accurate descriptions of genuine use cases—not keyword lists and not delivery commands.
Where a campaign needs geographic, platform, or audience restrictions, those settings belong in the campaign controls available to the account. We keep the two jobs separate.
Example approach
Too vague: “CRM software”
Useful context: “CRM for growing service teams that need to connect first enquiries, proposals, and follow-up in one pipeline.”
Not a hint: “Show this ad only to marketing directors in London.” Use supported targeting controls for actual restrictions.
The process
A controlled route from fit check to improvement.
Every stage has an output and a decision. Campaigns are not activated merely because assets exist.
01
Discover
Clarify the offer, commercial goal, customer decision, existing data, team, and constraints.
02
Qualify
Confirm account ownership, access, market and category eligibility, policy readiness, and feature availability.
03
Design
Create the campaign plan, context-hint logic, creative routes, destination plan, and measurement specification.
04
Implement
Build approved assets and configure the campaign, page, and measurement components within the agreed access scope.
05
Validate
Review settings, previews, destinations, events, consent behaviour, and reporting before activation.
06
Improve
Monitor delivery and outcomes, diagnose limitations, and prioritise the next controlled test.
Tangible deliverables
Know what is being made, reviewed, and handed over.
Campaign blueprint
Objectives, structure, settings, budget logic, audience assumptions, context-hint themes, governance, and launch dependencies.
Creative working set
Approved messages, variations, visual direction, destination mapping, policy notes, and a test backlog.
Measurement specification
Event names, trigger rules, data boundaries, consent state, browser/server sources, deduplication keys, and validation steps.
Landing-page review
Prioritised recommendations covering relevance, hierarchy, proof, accessibility, friction, performance, and measurement.
Launch record
Implemented settings, ownership, access, review status, test results, known limitations, and rollback or pause decisions.
Decision report
What happened, what the data can and cannot establish, what changed, and what should happen next.
Technical capability
Go beyond manual setup when the business case requires it.
For eligible accounts, SEOLinked can scope and implement Advertiser API workflows, reporting connections, the Measurement Pixel, server-side Conversions API events, and operational automation. Advertising credentials, conversion credentials, and general OpenAI model API credentials are separate.
Control stays with the client
- Client-owned advertiser account and explicit user access.
- Credentials stored server-side with least privilege.
- Paused creation, previews, validation, and read-back checks before activation.
- Idempotent requests, suitable retries, redacted logs, and documented offboarding.
Commercial approach
Three cost lines, kept deliberately separate.
A proposal defines scope, ownership, dependencies, and what is excluded. Media spend never disappears inside an unexplained agency number.
Strategy and delivery
Planning, management, creative coordination, optimisation, reporting, and agreed specialist support.
Paid to the platform
Media budget remains a distinct client cost, governed by the advertiser account, billing setup, and approved campaign settings.
Scoped where required
Landing-page development, API connections, CRM work, consent tooling, or third-party services are identified separately.
Buyer questions
The practical details before a proposal.
Who creates and owns the advertiser account?
The business advertiser creates and owns its account, completes required verification and billing, and invites approved users where supported. SEOLinked does not claim ownership of client accounts.
Are “OpenAI Ads” and “GPT Ads” different services?
Those phrases are sometimes used informally when people mean advertising in ChatGPT. OpenAI’s official materials refer to ChatGPT Ads and Ads Manager, so SEOLinked uses that terminology and confirms the actual product, account, and feature before scoping work.
How is ChatGPT Ads different from Google Ads?
The products have different inventory, controls, user contexts, platform rules, measurement capabilities, and maturity. We do not simply transfer keyword structures or performance assumptions from paid search.
How are costs determined?
Costs depend on the approved scope, account and market readiness, creative and page requirements, technical integration, reporting needs, and management cadence. Agency fees, media spend, and third-party implementation costs are proposed separately.
Can you guarantee campaign approval or performance?
No. OpenAI controls advertiser and campaign review, inventory, delivery, measurement, and feature availability. We can improve readiness and make disciplined decisions, but we do not guarantee approval, spend, reach, leads, or return.
What measurement options are available?
OpenAI documents a browser Measurement Pixel and server-side Conversions API. Available account features, consent requirements, customer-data rules, matching, and reporting must be confirmed for the real implementation.
Do you offer ongoing management?
Yes, where it fits the scope. Ongoing work can cover delivery monitoring, creative and page tests, budget and bid decisions, measurement quality, reporting, and coordination with SEO, PPC, social, or development teams.
Build the campaign around the real decision.
Start with your offer, market, account status, destination, and measurement reality. We will qualify the route before recommending spend.